The best purchase processing platform

Scale faster with our Merchant of Record. Zero-effort and zero-risk international tax compliance. Easy integration. APIs and widgets to accept cards, PayPal, and more, manage subscriptions and build tax-compliant marketplaces.

Instant Checkout
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Made for SaaS, marketplaces, and In-App sellers

We make selling on an international level a breeze and empower sales and marketing teams to deliver the best conversion rates and customer lifetime value.

Instant Checkout

One-click subscriptions and upgrades transform any purchase intention into revenue.

Subscription Upselling

Optimize your upselling strategy and allow your customers to add more features to their base subscription.

Affiliate Tools

Grow your affiliate network effortlessly and reward your trusted partners easily with our affiliate toolset.

Purchase Processing

Streamline revenue growth across acquisition, renewals, and expansion.
Support all the payment methods your customers prefer without all the integration hassle. We‘ve done that work for you.
Reduce failed subscription payments with alternative payment methods, smart retries, and dunning campaigns out of the box.
Scale your business while we handle international sales tax compliance, localized prices, and a multitude of currencies as your Merchant of Record.
What is a Merchant of Record, and why do I need it for international payments?
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One of the key benefits of selling through instant.sale is taking the entire burden of managing sales tax, VAT, and GST away from you. We can do this because we act as a Merchant of Record.

From a legal point of view, this means that instant.sale acts as a reseller of your product. instant.sale is, therefore, the “seller on record.” This way, instant.sale will be responsible for collecting and paying sales tax, VAT, and GST instead of you.

Can I sell without a Merchant of Record?
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Laws across the world require you to collect sales tax on digital products wherever your customers are. It also means that you must make monthly or quarterly tax filings in each country where you sell your product. A company focused on its customers and products does not want to deal with this vast amount of bureaucracy.

instant.sale, as a Merchant of Record, simplifies the effort dramatically. Instead of hundreds or thousands of transactions that have to be reported internationally, only one transaction is processed with instant.sale every week or month.

Does instant.sale support tax inclusive and exclusive pricing?
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Vendors can choose how they want to handle sales tax. There are two options available to you as a seller;
- Include tax in the price (inclusive pricing)
- Add tax to the price (exclusive pricing)

By setting inclusive prices, the price you’ve input will be the price the customer sees, and the sales tax will come of out this price. Whereas, if you choose to have the tax added, we will add the % rate of tax the customer is due to pay (e.g., 19% in Germany, 18% in Spain, etc.) on top of the product price you’ve set.

Does instant.sale support subscription-based sales models?
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The subscription billing model, also known as repeating billing or SaaS, is fully supported by instant.sale. It’s flexible setup allows you to determine billing periods, trials, price modifiers, pro-ration, and per-use billing. It also enables you to move users between and cancel plans. All operations are available both via the dashboard and our API.